Nowadays the term “mindfulness” has become familiar in our society. Its practice has spread in such a way that this meditation technique is now widely accepted in the fields of medicine, health, neuroscience, education, business and the world of business, university, sports, psychiatry and many other fields. Its clear purpose is accessing a greater state of well-being through the understanding of our attitudes and knowledge of the mind.
In 2010, IBM conducted a study of 1,500 CEO’s from 60 countries and 33 sectors of activity. One of the main conclusions showed how, beyond integrity, rigor or vision, creativity is perceived as the main value that managers and business managers must provide. Now, how can we help generate good ideas and direct and maintain our thinking in a stage of “creative production” when necessary?
Since the beginning of this century, CEOs of a growing number of American and European corporations are realizing the usefulness of the practice of meditation. It is not only an effective instrument to alleviate and help manage stress, but its practice becomes an intelligent ally when making strategic decisions, and achieving objectives.